Policy Impact maintains in-house technical resources and expertise to move quickly and cost-effectively on any project, from a series of commercials for a coalition promoting congressional action to a national branding campaign for a new consumer product or an international effort to manage a crisis.
When other communications companies take weeks and months to develop, focus, hone, and deliver the right message, Policy Impact can cut the turnaround to days—and even hours, in certain cases—through its comprehensive in-house resources and strategic alliances that provide everything from opinion research and electronic focus groups to studio production, editing, and full-service media buying.
The ability to turn around major advertising projects quickly sets our firm apart from other public relations and advertising companies, making it invaluable and essential in the heat of a major political or marketing initiative.
Some of the specific aspects in which we specialize include the following: